Heuer*, Geneva, Switzerland
ETA 955 232, 26 Jewels, Battery R395
|Front||Front 2||Back Full||Back||Movement||Wrist + Dim.|
Heuer SEL Gold-Plated
ETA 955 412, 7 Jewels, Battery R395
|Front||Luminosity||Gold-plating||Movement||Wrist + Dim.||Closer|
Heuer, TAG Heuer and LVMH
The Heuer company founded in 1860 was sold to "Techniques d'Avant Garde" in 1985. The TAG was added and Heuer became TAG Heuer. In 1999 TAG Heuer was bought by the LVMH group but the name remained unchanged.