Heuer*, Geneva, Switzerland

Heuer 2000 Quartz Chronograph
ETA 955 232, 26 Jewels, Battery R395
Front Front 2 Back Full Back Movement Wrist + Dim.
Heuer SEL Gold-Plated
ETA 955 412, 7 Jewels, Battery R395
Front Luminosity Gold-plating Movement Wrist + Dim. Closer

Heuer, TAG Heuer and LVMH
The Heuer company founded in 1860 was sold to "Techniques d'Avant Garde" in 1985. The TAG was added and Heuer became TAG Heuer. In 1999 TAG Heuer was bought by the LVMH group but the name remained unchanged.